Dear Ms Katja Schmidt
On behalf of SABC 3, I would like to thank you for making our event, Regional Connect Durban in May 2012, a huge success it was. Your contribution in ensuring that all logistics are in place, made our job easier. Our talent and stakeholders were very impressed with their travel arrangements, accommodation and all related events they were invited to. You made SABC3 look professional and maintain the brand it is today.
Regional Connect is a SABC3 event, designed to expose our brand to the nation. The aim is to take our properties out of the box and introduce our channel celebrities to the viewers so that they can interact with their fans. This experiential initiative is two pronged; the first objective is to make the brand and the properties accessible, the second is to drive content on the channel by exposing audiences to upcoming content on the channel.
Regional Connect Durban was an opportunity for our talent to interact with our viewers on a one on one basis in order to create emotional engagement. More than 2000 people attended this event, which surpassed our expectations. You were able to manage the crowd without any incidents and this was evidence of your hard work and efforts.
We look forward to working with you on other projects in the near future.